We all operate in an environment where everyone is trying to do what we are doing. Customers are difficult to get and keep. Worse still new businesses are being launched everyday and stealing our customers. This why it is important for us to make sure that we stand out as a business. How can we do that?
36 years ago I was a young boy aged 5 years, staying with my civil servant teachers in Nyanga, a scenic part of Zimbabwe. My mother was a nurse and my father a primary school teacher. The community i lived in was small and intimate. Everyone knew each other and helped each with little diffculty.
Some tips on how to maintain or grow you business in lean or hard times.
What are personalised gifts anyway?
In Zimbabwe we have all been handed over a t-shirt as a prize for participating in a competition or in some extreme cases we received one for attending an event, such as a golf day. A lot goes into the decision to give out tshirts or something other items. Most people agree that tshirts are very personal.